12 Sep 2022
L-R: W.M.W Srilal, Operations Manager, Sierra Cables PLC, Daya Shamendra Panditha, Managing Director, Sierra Industries, Ajith De Silva Cluster Chief Operating Officer, Automotive & Hardware Browns GTD, Subachandran Krishnasamy, Head of Sales Browns GTD, Ruwan Kodisinghe, Product Manager, Browns GTD.
In a recent collaboration, Browns General Trading Division (GTD), the leading provider of globally-renowned high quality building material solutions in Sri Lanka, partnered with Sierra Industries, a prominent player in general engineering construction in the country, to distribute uPVC fittings, pipes and conduits to the local market. Sierra offers a wide range of products for both domestic and industrial purposes, designed using some of the finest state-of-the-art technology and tailor-made to meet each customer’s unique need.
The Company is additionally an SLS and ISO 9001 Quality Management System certified manufacturer that strives to offer innovative and affordable products that are made to international standards. This is paired with Sierra’s augmented services, which include technical expertise of the product and superior installation systems, to name a few. Trusted by engineers locally and globally for its durability and quality in large scale construction projects over the years, the fortification of both Sierra and Browns GTD, in this partnership, reinforces their heritage of trust and credibility.
Commenting on this collaboration, Ajith de Silva, Cluster Chief Operating Officer, Automotive Hardware and Solutions, Browns General Trading said, “We are pleased to partner with a prominent and long-standing name such as Sierra Industries in our most recent initiative. I am confident that the synergy of these two brands will be a turning point to provide consumers a more dynamic product offering.”
Speaking on the strategic partnership with Browns, Daya Shamendra Panditha, Managing Director, Sierra Industries said, “As a quality uPVC pipes and fittings manufacturer, Sierra is proud to partner with Browns General Trading Division, a renowned building material solutions provider in Sri Lanka, to reach a wider audience through island-wide distribution.”
Over the years with constant research and experimentation to support its growth, Browns General Trading continues to expand its product portfolio to include a wide range of industrial products both imported and manufactured in Sri Lanka with state-of-the-art technology. This includes additionally partnering with local and global brands to consistently offer customers new and innovative solutions in keeping with evolving trends.
Browns GTD’s contribution to the construction industry continues to evolve as it offers a high level of understanding, knowledge, creativity and expertise whilst delivering sustainable solutions for the key players in the construction, woodworking and the DIY industries. Be it a power tool, cutting wheel, pressure washer, power generator or even a simple garden tool, Browns GTD is geared with well-over a century of engineering expertise. Browns is highly reputed for importing and marketing superior quality, acclaimed brands of power tools, engineering tools and related equipment.